Summary
I am a strategic hands-on executive, passionate about building consumer brands internationally and managing & optimizing P&L. Looking for scale up, set up and transformation projects with a strong international component.
Skills sets:
- General Management: holistic & integrated view of consumer touch points & value chain
- P&L Optimization: at country, region, BU and global levels. Strong experience of Turnarounds
- Omnichannel International Development: across all geographies, channels and business models
- International Leadership: lived and/or worked in Europe, US, Asia and Africa. Speaking fluently French, English, Spanish & Italian. Passionate about leading across cultures.
- Talent Builder: recruit, coach / mentor and grow top talent and build high performing organizations
Professional experiences
Ceo i cco i advisor i mentor
PGC Brands - Potentialize Globally Consumer Brands
Since 1. january 2022
Business mentor
Fashion Technology Accelerator , Milan
From January 2022 to Today
I support startups operating in Fashion I Retail I Luxury sectors at early stages of their development, They all share a strong digital / technology backbone and a high commitment to sustainability / circularity.
Senior advisor - fashion, luxury & retail
EY-PARTHENON , Paris
From January 2022 to Today
I support the EY-Parthenon team mainly in 2 areas: Commercial due diligences for private equities and Value creation projects for major brands in the Fashion, Retail and Luxury industry
Advisory board member
Zeitreel / Sonae Fashion , Porto
From January 2022 to December 2023
- Fashion division of Sonae Group (€6.8b). 4 brands (Salsa, MO, Zippy, Losan). Present in 400 retail
stores, wholesale and digital platforms in more than 80 countries
- Advising on strategy development & execution and ad-hoc projects
Svp sales
SWAROVSKI , Männedorf - CDI
From February 2018 to July 2021
- Full P&L and management responsibilities of 166 markets (LATAM, CEE & Africa, Russia, Middle East, India & SEA) and 17 sales offices (~200 employees + 1200 store staffs) across all distribution channels (~250 Boutiques, ~1100 franchise & multibrand POS, ~10 Ecom). Executive management of 6 Managing Directors.
- Lead Global Travel Retail, Global Key Accounts and Global Corporate Gifts (B2B) businesses since July 20
= Strategic Partnerships, International Omni-Channel Expansion, Innovative Marketing Strategies, Risk and Crisis Management, Restructuring
Svp international
TRUE RELIGION , Bioggio - CDI
From May 2015 to March 2017
- Member of True Religion executive team, responsible for managing all markets in Europe, MEA, Asia-Pacific and LATAM with full P&L responsibility. Executive Officer in all 9 international entities
=> New Business Development, International Expansion, New Operating Model, Restructuring
Worlwide commercial director
BENETTON GROUP , Ponzano - CDI
From March 2013 to May 2015
- Member of Benetton executive team, responsible for developing & implementing commercial & distribution strategy worldwide.
- Acting Lead of Undercolors of Benetton Business Unit.
=> Brand Repositioning, Business Turnaround, Operations Management
Head of sales ucb - south europe
BENETTON GROUP , Ponzano - CDI
From January 2012 to March 2013
Member of Benetton executive team, responsible for managing core markets (Italy, Spain, Portugal, Greece) with full P&L accountability.
=> Sales Strategy, Commercial Restructuring, Sales Organization
Vp breakthrough global men's initiatives
LEVI STRAUSS & CO , Bruxelles - CDI
From September 2009 to December 2011
Lead global strategic work and manage multiple related cross-functional streams (Design, Merchandising, Supply Chain, GTM) to deliver aggressive Men's growth targets and facilitate migration towards globally managed brand organization.
=> Global Transformation, Supply Chain Optimization, Porfolio Management, Project Management
Gm levi's(r) & dockers(r) - spain & portugal
LEVI STRAUSS & CO , Barcelona - CDI
From July 2007 to December 2009
Responsible for managing Iberian markets (Spain, Andorra, Portugal, Morocco) with full P&L accountability and line management responsibility of 9 senior functional directors.
=> General Management, Cross-functional Leadership, P&L Management
Sales director levi's(r) spain & portugal - premium jeanswear
LEVI STRAUSS & CO
From January 2004 to January 2007
Marketing & merchandising director levi's(r) south europe - premium jeanswear
LEVI STRAUSS & CO
From January 2000 to January 2004
Marketing manager levi´s(r) france - premium jeanswear
LEVI STRAUSS & CO
From November 1998 to January 2000
Account director - advertising
MEDIA CONSULTING GROUP , Paris
From January 1995 to October 1998
Travelling
On the road
From January 1994 to January 1994
Commercial director’s assistant ivory coast - airline transport
AIR FRANCE , Abidjan
From July 1992 to November 1993
Additionals trainings
Post Graduate Digital Business
Emeritus, Columbia Business School, MIT - Digital
2020 à 2021
Embrace digital leadership and harness advanced technologies to thrive in the digital age. In collaboration with COLUMBIA BUSINESS SCHOOL and MIT SLOAN:
- Digital Strategies for Business: Leading the Next Generation Enterprise
- Digital Transformation: Platform Strategies for Success
- Digital Marketing: Customer Engagement, Social Media Marketing, Planning and Analytics
Leading in a Transforming World
Insead - Digital Strategy, Leadership, Innovation
2020 à 2021
Develop leadership skills for a transforming business landscape through 3 courses across 2 years:
- Leading Organizations in Disruptive Time
- Strategy in the Age of Digital Disruption with AI Specialization
- Innovation in the Age of Disruption
Associations
Degree
Languages
Français - Langue maternelle
Anglais - Courant
Italien - Courant
Espagnol - Courant
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