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From School to Start-up - The paths to training and entrepreneurship

Librairie alumni

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07/05/2022

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Synopsis

The digital revolution has enabled a generation of entrepreneurs to innovate at low cost and low risk, and this has encouraged more and more young graduates to head down the digital route. While – from a legal point of view – creating a start-up is within anyone's reach, making a business sustainable is more complex, and depends on many different factors. These factors are covered in detail within the pages of this book.

Whether you are a student or a professional, there are many questions you need to ask when you embark on the adventure that is entrepreneurship. When and how should you get started? Which training or which support system should you choose? What are the pitfalls you need to avoid? What habits should you get into to make sure your start-up heads along the right path? How do you go about buying or selling a business?

This book sheds light on the various tracks you can take from school to start-up, so you can bridge the gap between your university course and your career as an entrepreneur. There is plenty of advice and tips for both students and professionals.

The book also covers the changes that have been brought about by digital technology and globalisation. It explores success factors such as governance, the commercial and marketing sides of a business, and shares the keys for optimising a business sale or takeover.

Business and management schools are in tough competition with one another. They all want to attract the leaders of tomorrow who will be able to create and change the business world to tackle the challenges of modern society.

The book contains material for teachers to guide them as they reflect on how to forge tighter bonds between training and entrepreneurship and get their students on the right path (raising awareness, providing support tools, identifying incubators). The authors have covered both initial training and continuing education.

By combining insight from professionals and researchers, From school to start-up comprehensively unpicks the challenges of entrepreneurship with great skills and clarity.



SUMMARY : 

I. New challenges in higher education: from innovation to entrepreneurship 
01. Innovation in higher education: an urgent need for genuine ambition
02. Leadership training: towards humanist leadership
03. Raising students’ awareness about what it takes to create a business
04. Continuing education: the 5 key skills for an ambitious entrepreneur
II. The managerial challenges of entrepreneurship 
05. Structuring the capital and governance of your start-up
06. The pitfalls of entrepreneurship
07. Entrepreneurship means selling
08. Applying the Lean Startup model: Designing a physical product via iterations
09. Challenges and perspectives of support systems for entrepreneurship in Africa
10. Entrepreneurship through business takeovers
11. Selling a business


To get this book, it's here!

 

Auteur
Collective of authors, under the direction of

Jean-Michel Huet et Sébastin Dunot

Éditeur

Pearson

Date de sortie
Available

Nombre de pages

248 pages

Prix

23€

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