Art, culture & management - Arts in business and specificities of the cultural economy | NEOMA Alumni - Réseau des diplômés de NEOMA Business School

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Baha-Can Karabag

03.21.2023

The alumni bookstore keeps you informed of the latest publications within the network, all genres included.

Synopsis

What would the business world gain from being inspired by art and culture? To what extent would the theater promote innovation and management? What are the specificities of the cultural economy?

Art, culture & management invites us to create a link between the world of culture and the world of business, to reflect on an evolution of management in which art and culture would have a place of their own.

SUMMARY :

In the first part, the book highlights the influence of art and culture in the business world:

curiosity as a lever of the creative process,
fantasy as a source of inspiration, innovation and management,
Scenotherapy to reinforce leadership,
improvisational theater as a support for innovation,
the body and emotions as powerful management tools,
Art at the service of well-being and performance to build the offices of tomorrow.

In the second part, the book focuses on the specificities of the cultural sector:

the transformations of the book economy
the legal and fiscal structures of cultural activities
the revival of new technologies in cultural and performing arts venues,
Hollywood's move into the world of platforms and the changes in the film industry,
the consumption of films in France during the pandemic,
the performance of jazz as a phenomenon of resistance to the mass industry.

The authors, whether practitioners or theoreticians, use numerous examples of cultural activities (cinema, theater, music, dance) to highlight the different arts and their impact.

Each chapter provides both conceptual and practical insights, as well as numerous testimonials and a general reflection on the links between the world of culture and the economic world.

To get this book, it's here!

Author
Collective of authors, under the direction of
Jean-Michel Huet

Éditor

Pearson

Publishing
24/03/2023

Pages

320 pages

Price

37.50€

Your book has just been published or is coming out soon? Don't hesitate to tell us about it I contact the team

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Art, culture & management - Arts in business and specificities of the cultural economy

2023-03-21 11:03:00

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2023-03-21 14:59:43

2021-03-17 16:10:25

Baha-Can Karabag

The alumni bookstore keeps you informed of the latest publications within the network, all genres included.SynopsisWhat would the business world gain from being inspired by art and culture? To what extent would the theater promote innovation and management? What are the specificities of the cultural economy?Art, culture & management invites us to create a link between the world of culture and the world of business, to reflect on an evolution of management in which art and culture would have a place of their own.SUMMARY : In the first part, the book highlights the influence of art and culture in the business world:curiosity as a lever of the creative process,fantasy as a source of inspiration, innovation and management,Scenotherapy to reinforce leadership,improvisational theater as a support for innovation,the body and emotions as powerful management tools,Art at the service of well-being and performance to build the offices of tomorrow.In the second part, the book focuses on the specificities of the cultural sector:the transformations of the book economythe legal and fiscal structures of cultural activitiesthe revival of new technologies in cultural and performing arts venues,Hollywood's move into the world of platforms and the changes in the film industry,the consumption of films in France during the pandemic,the performance of jazz as a phenomenon of resistance to the mass industry.The authors, whether practitioners or theoreticians, use numerous examples of cultural activities (cinema, theater, music, dance) to highlight the different arts and their impact.Each chapter provides both conceptual and practical insights, as well as numerous testimonials and a general reflection on the links between the world of culture and the economic world.To get this book, it's here! AuthorCollective of authors, under the direction ofJean-Michel Huet ÉditorPearsonPublishing24/03/2023Pages320 pagesPrice37.50€Your book has just been published or is coming out soon? Don't hesitate to tell us about it I contact the team