Art, culture & management - Arts in business and specificities of the cultural economy
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Synopsis What would the business world gain from being inspired by art and culture? To what extent would the theater promote innovation and management? What are the specificities of the cultural economy? Art, culture & management invites us to create a link between the world of culture and the world of business, to reflect on an evolution of management in which art and culture would have a place of their own. SUMMARY :
In the second part, the book focuses on the specificities of the cultural sector:
The authors, whether practitioners or theoreticians, use numerous examples of cultural activities (cinema, theater, music, dance) to highlight the different arts and their impact. Each chapter provides both conceptual and practical insights, as well as numerous testimonials and a general reflection on the links between the world of culture and the economic world. To get this book, it's here! |
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