Back to news
Next article
Previous article

Thomas Allemand appointed Director of Trading and Programmatics of Zenith at Publicis Media France

Nomination

-

10.08.2018

Thomas Allemand has been appointed Director of Trading and Programmatics for Zenith at Publicis Media France, in this position since June 2018. He is under the direct responsibility of Arnaud Lauga, Managing Director of Zenith. He is in charge of optimizing the efficiency of digital campaigns through automation, accelerating the development of custom algorithms, 2nd party data partnerships and the choice of platforms adapted to each customer’s problems. This is a new position in which he will co-lead Zenith's digital trading with Numa de Garsignies, Zenith's digital trading & operations manager.

Thomas Allemand, NEOMA (2011), has had the following career to date: 

2017-2018: Weborama, head of programmatics.

2015-2017: Weborama, programmatic coordinator and data project director.

2014-2015: Weborama, media trader.

2012-2014: Executive, media trader and optimization engineer.

2011-2012: IPG Mediabrands France, social media manager.

J'aime
1900 vues Visits
Share it on

Comments0

Please log in to see or add a comment

Suggested Articles

Nomination

Henri-François MARTIN est nommé Co-Directeur Général de Climate House

photo de profil d'un membre

Zelal Kahraman

September 11

Nomination

Véronique Dumontelle est nommé Directeur Marché des Personnes protégées de Caisse d'épargne, à ce poste depuis février 2024.

photo de profil d'un membre

Zelal Kahraman

September 09

Nomination

Radia Benhallam est nommé Associé de Oderis, à ce poste depuis février 2024

photo de profil d'un membre

Zelal Kahraman

September 06